Unbiased Insights

Employer

Serve U Brands, Inc. DBA Insomnia Cookies

1 South Broad Street, Philadelphia, PA 19107 · EIN 27-1461873 · Jul 1, 2024 to Jun 30, 2025

Plan year 2024

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Renewal and disruption

Flags

Coverage added in the last 2 years

  • + Accident (2024)

Carriers added

  • + accident:Metropolitan Life Insurance Company

Carriers removed

  • Metropolitan Life Insurance Company

Broker tenure

  • With Assured Partners (Central Pa), Professional Group Plans Inc, Plansource Benefits Administration since 2022 · 3 plan years in this dataset

Comp % outside peer band

  • Critical Illness 12.2% · below peers p10–p90 13.0%–30.5% (median 21.9%, n=90)

Peer band

1492 Lancaster groups · 250+ lives

No stop-loss on filing. Median overlay uses the same lives band. Missing Schedule A is a gap, not $0.

Series

03336671.0k20202021202220232024
This company825Peer median621.5